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Prom Dresses and Gowns

  • Elyse - Black Patterned Sequins Gown with Plunge Neck & Open Back Elyse - Black Patterned Sequins Gown with Plunge Neck & Open Back

    Elyse - Black

    CHF 318.24
    XXS XS S M L XL

    Experience regal opulence in Elyse. This gown exudes an irresistible blend of glamour, adorned with an intricate sequin pattern and elegant strapp...

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  • Elsa Nude - Sheer Nude Mesh Glitter Fabric with Low Back

    Elsa - Nude

    CHF 405.59
    XXS XS S M L XL

    Aphrodite Collection Opt for a simple understated style with a hint of glamour in the Elsa Gown. Embellished with beads and glitter, this sheer me...

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In Australia it is referred to as a Formal, however it is most commonly known around the world as Prom - especially in the USA. Alamour The Label has a vast collection of popular styles and colours to choose from in our range of prom dresses, that are the perfect combination of elegant and sexy.

Prom / Formal night is one of the most important and romantic nights in a girl’s life. It’s one of those nights that compel us to dress up to the nines, and channel our inner goddess with a mesmerizing glamour. Besides, after sweating it out in high school for all those years, every girl deserves to have a dreamy Cinderella moment on prom night, in a gorgeous formal / prom dress. If you’re looking for the perfect prom night dress to ravish your curves and flatter your date by unleashing your gorgeous beauty sans restraint, look no more.

We invite you to shop a stunning collection of trendy and classic prom dresses. Whether you want a curve-hugging silhouette with sexy spaghetti straps, or a strapless ball gown that would make a princess pea green with envy. You can browse through a wide and rich collection of strikingly beautiful prom dresses to make your big night a memorable one!