Julianne - White
Embrace timeless elegance with Julianne, the perfect white gown. Revel in its captivating charm, boasting a plunging V-neckline, a captivating mid-...
View full detailsEmbrace timeless elegance with Julianne, the perfect white gown. Revel in its captivating charm, boasting a plunging V-neckline, a captivating mid-...
View full detailsFinal sale - No returns or exchanges on this item. Estrella stands as a beloved choice, epitomizing class and elegance with its chic one-shoulder ...
View full detailsFinal sale - No returns or exchanges on this item. Embrace undeniable allure in the Desirae Gown. This dress is a true show-stopper, designed to e...
View full detailsAphrodite Collection The Stella Dress opts for a vibrant formal affair with its bright orange hue, low open cowl back, and halter neckline. It's cu...
View full detailsAphrodite Collection - Made To Order For individuals seeking an elegant evening gown or a graceful bridal dress, Rhea stands as the epitome of vers...
View full detailsAphrodite Collection The minimalistic aesthetic of the Phoebe Gown allows the focus to fall on you. Glamorous and enticing, this lace gown features...
View full detailsAphrodite Collection The Irma Gown offers an abundance of class and luxury with each creative detail. Cut from a thick crepe fabric, it has a low ...
View full detailsExclusive Simply Stylish CollectionCommand attention in the Alyssa Gown, a masterpiece of elegance and effortless beauty. With its cowl neck, delic...
View full detailsThe Made-To-Order Collection Elevate your look with the Yara Gown. Crafted from rose gold patterned sequins, it features a refined sweetheart busti...
View full detailsFinal sale - No returns or exchanges on this item. Aphrodite Collection The Clio Gown is designed with an alluring cut-out, open back, and side sli...
View full detailsFinal sale - No returns or exchanges on this item. The Exclusive Rome Collection For an effortlessly sophisticated charm, consider the Lorenza go...
View full detailsCapture attention in the Janice Gown, a low-back design crafted from stunning sequins fabric that shimmers in the sunlight. With a V neckline and e...
View full detailsFinal sale - No returns or exchanges on this item. Aphrodite Collection Exude class in the Medea Gown. This minimalistic gown bears a form-fitting ...
View full detailsFinal sale - No returns or exchanges on this item. Aphrodite Collection Classic elegance has always proven to steal the spotlight, and the Laria Go...
View full detailsAphrodite Collection For those who appreciate simplistic elegance, the Larisa Gown is the epitome of sophistication. Its alluring features include...
View full detailsCôte d'Azur Collection The Ofelia Gown is the epitome of chic glamour. With a high neck, short sleeves, and an open back, this silver sequin gown...
View full detailsCôte d'Azur Collection The Maisie Gown is a style that will stay on trend. Rendered from a burgundy-toned thick satin fabric that hugs the figure ...
View full detailsThe Made-To-Order Collection Discover the epitome of chic minimalism with the Arwen Gown. Its graceful strapless neckline, complimented by contemp...
View full detailsFinal sale - No returns or exchanges on this item. The Faye Gown is the epitome of classic elegance. Designed with a simple sweetheart strapless ...
View full detailsThe Made-To-Order Collection Indulge in divine elegance with the Sabrina Gown. This exclusive sequin style features a v-neckline, slender straps, ...
View full detailsFinal sale - No returns or exchanges on this item. The Ambel Gown is designed to frame and flatter the silhouette. This style features a plunging...
View full detailsDefined by its feminine rose gold tone, the Rosamund Gown offers a romantic fabrication and an alluring silhouette for your next formal event. Fea...
View full detailsCôte d'Azur Collection Designed to please the minimalists, the Harriet Gown features a straight neckline, dainty straps, and a fitted silhouette. ...
View full detailsFinal sale - No returns or exchanges on this item. For those who are wanting a simplistic, yet stylish look. The Georgina Gown provides a straigh...
View full detailsWith a focus on minimalism, the Simple collection at Alamour the Label is a carefully curated range of timeless gowns that are perfect for your next event. Our assortment of simple dresses features clean, quality and structured silhouettes that are irresistibly gorgeous. Pared back and sophisticated, these styles are the ideal investment for any wedding, formal or special event in your social calendar.
Choose from subtle yet glamorous cuts including cowl or plunging necklines, off the shoulder sleeves, strapless bodices and a-line, slip or mermaid skirts to find the most flawless fit. Our simple and sleek evening gowns are all hued with rich colour palettes, meaning you’ll find the perfect shade to enhance your natural beauty. Shop on trend pastel shades, deep jewel tones and beautifully bold brights, with each dress crafted from quality fabric including sensual satin, dreamy tulle, elegant lace and figure hugging jersey. In our collection of simple gowns, there's something to suit everyone. Free Shipping offer to AUS & USA. Shop Now, Pay Later payment options available for USA, AUS, NZ, UK & CA.