20% OFF SITEWIDE WITH CODE EOFY20. ONE WEEK ONLY. MIN CART VALUE $299AUD. T&C'S APPLY.
20% OFF SITEWIDE WITH CODE EOFY20. ONE WEEK ONLY. MIN CART VALUE $299AUD. T&C'S APPLY.
20% OFF SITEWIDE WITH CODE EOFY20. ONE WEEK ONLY. MIN CART VALUE $299AUD. T&C'S APPLY.
20% OFF SITEWIDE WITH CODE EOFY20. ONE WEEK ONLY. MIN CART VALUE $299AUD. T&C'S APPLY.
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  • Kasey - White Crepe Gown with Lace-Up Sides and Straight Neckline Kasey - White Crepe Gown with Lace-Up Sides and Straight Neckline
    Save 76%

    Kasey - White

    Original Price $284.80
    Current Price $67.81
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Kasey Gown blends a minimalist aesthetic with a contemporary design to elevate your formal...

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  • Thalia - White 3D Embellished Gown with Sheer Bodice and Mermaid Train Thalia - White 3D Embellished Gown with Sheer Bodice and Mermaid Train
    Save 60%

    Thalia - White

    Original Price $338.37
    Current Price $135.62
    XXS XS S M L XL 2XL

    Final sale - No returns or exchanges on this item.  Aphrodite Collection Indulge in the timeless allure of the Thalia Gown, where femininity takes ...

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  • Aella - White 3D Embellished Two Piece Set with Sheer Bodice Aella - White 3D Embellished Two Piece Set with Sheer Bodice
    Save 64%

    Aella - White

    Original Price $372.96
    Current Price $135.62
    XXS XS S M L XL 2XL

    Final sale - No returns or exchanges on this item. Aphrodite Collection With a sense of femininity, Alamour the Label introduces the Aella Set. You...

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  • Clio - White Crepe Gown with Open Sides and Side Slit Clio - White Crepe Gown with Open Sides and Side Slit
    Save 52%

    Clio - White

    Original Price $284.80
    Current Price $135.62
    XXS XS S M L XL 2XL

    Final sale - No returns or exchanges on this item. Aphrodite Collection The Clio Gown is designed with an alluring cut-out, open back, and side sli...

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Discover dreamy wedding dresses online with Alamour The Label. Whether you’re a contemporary bride looking for a modern-cut wedding dress or you’re searching for a traditional silhouette for a classic wedding day, you’ll find an array of styles suited to every type of bride online with Alamour. Shop white, cream and colorful wedding dresses to discover unique attire that will make your special day even more unforgettable. From unique design details to flattering silhouettes, event-ready accents to elegant accessories, find everything you need to complete your wedding day look.

Shop wedding dresses and wedding gowns in varying lengths and cuts to secure the perfect fit for your big day.