Best seller

Style Notes The Mariam Gown radiates understated elegance a perfect fusion of modesty and refined style. Its high neckline and long-length silhouet...

Style Notes The Cleopatra Gown is a show‑stopping celebration of glamour and confidence  designed for women who want to make a powerful entrance. I...

Style Notes The Capriana Gown is a radiant statement of glamour and sophistication designed to catch the light and command attention with every ste...

Style Notes The Floriana Gown is an elegant expression of feminine sophistication — where classic glamour meets modern allure. Its deep V‑plunge ne...

Style Notes The Yasmin Gown is a mesmerising statement of glamour and sophistication. Fully adorned in sparkling sequins that catch the light with ...

Style Notes  Effortlessly chic and versatile, this navy two‑piece set features a full‑length dress paired with a coordinating top and scarf for a m...

Style Note Lanetta is a sleeker and sexier version of our bestseller Vlora gown. It features a straight structured neckline, a sleeveless cut and o...

Alamour offers a personalised service to customise the majority of our made-to-order gowns in different colours, with minor alterations for a smal...

If you love a good statement earring, the Kimberly White Statement Earrings are perfect for you! Featuring a statement acrylic flower that draws i...

The Emely Burgundy Earrings are the perfect accessory to accentuate your look. Featuring an iridescent pearl stud with gold trimming and a burgund...

The Elettra Pearl Flower Earrings will be the perfect addition to your prom outfit. This intricate and elegant design features pearl detailing tha...

The Julianne Blue Starfish Earrings are a beautiful yet unique addition to your look. This intricate design creates the ultimate statement earring ...

  Style Notes Simplistic elegance is the best way to describe the Whitney Gown. Designed with a strapless neckline, a double waist cut-out, and...

The Côte d'Azur Collection  Opt for a maximalist approach this prom season in the Marsela Gown. Formed in a bright pink hue in a satin fabric and e...

YOOBTAPE™ IS THE WORLD'S FIRST AND ONLY DOUBLE SIDED ORGANIC BODY ADHESIVE BUST TAPE Feel empowered, sexy and confident without having to worry ab...

The Analu Purple Gem Flower Earrings pair perfectly with your Alamour the Label styles. It features an acrylic flower design with a purple gem sta...

The Marta Multicolored Heart Earrings will elevate your style. These faux crystal studs feature an acrylic flower and heart in an iridescent colou...

Final sale - No returns/exchanges on this item.  Introducing the Kaliah Gown. Adorned with intricate 3D floral beading on the bodice and shimmering...

Introducing Yoven, the perfect rose gold sequin gown. Covered in shimmering sequins, with a super cute bustier, side slit & everyone's favourit...

Aleah is a pretty & minimal gown with a plunge v-neck, fitted silhouette & side slit with a mermaid train & open back.  About our Model...

Glamorous & beautiful, the Lilana Gown is made from shimmering white patterned sequins fabric on top of ivory lining. This gown features a dari...

Look like a total bombshell in the Perla Shimmering Lace Gown. This stunning red gown features a deep v-neckline, thin straps with a lace-up back a...

The Made-To-Order Collection  Dance the night away in confidence in the sparkling Celestia Sequin Gown. Made from our signature sequin fabric &...