Sydney Boutique & Brisbane Showroom | Book Your Styling Consultation
Sydney Boutique & Brisbane Showroom | Book Your Styling Consultation
Sydney Boutique & Brisbane Showroom | Book Your Styling Consultation
Sydney Boutique & Brisbane Showroom | Book Your Styling Consultation
Skip to content

Prom Dresses and Gowns

  • Custom Made-To-Order Dress - S Alamour Made-To-Order Custom Made-To-Order Dress - S
    Made to order

    Custom Made-To-Order Dress - XXS

    from $300.00
    XXS / 300 XXS / 320 XXS / 340 XXS / 360 XXS / 380 XXS / 400 XXS / 420 XXS / 440 XXS / 460 XXS / 480 XXS / 500 XXS / 520 XXS / 540 XXS / 560 XXS / 580 XXS / 600 XXS / 620 XXS / 640 XXS / 660 XXS / 680 XXS / 700 XXS / 720 XXS / 740 XXS / 760 XXS / 780 XXS / 800 XXS / 820 XXS / 840 XXS / 860 XXS / 880 XXS / 900 XXS / 920 XXS / 940 XXS / 960 XXS / 980 XXS / 1000

    Alamour offers a personalised service to customise the majority of our made-to-order gowns in different colours, with minor alterations for a smal...

    View full details
  • Custom Made-To-Order Dress - S Alamour Made-To-Order Custom Made-To-Order Dress - S
    Made to order

    Custom Made-To-Order Dress - XS

    from $300.00
    XS / 300 XS / 320 XS / 340 XS / 360 XS / 380 XS / 400 XS / 420 XS / 440 XS / 460 XS / 480 XS / 500 XS / 520 XS / 540 XS / 560 XS / 580 XS / 600 XS / 620 XS / 640 XS / 660 XS / 680 XS / 700 XS / 720 XS / 740 XS / 760 XS / 780 XS / 800 XS / 820 XS / 840 XS / 860 XS / 880 XS / 900 XS / 920 XS / 940 XS / 960 XS / 980 XS / 1000 XS / 1200

    Alamour offers a personalised service to customise the majority of our made-to-order gowns in different colours, with minor alterations for a smal...

    View full details
  • Clio - White Alamour The Label Clio White Crepe Gown with Side Slit | Afterpay | Klarna | Zip Pay Clio - White Alamour The Label Clio White Crepe Gown with Side Slit | Afterpay | Klarna | Zip Pay
    Save 76%

    Clio - White

    $420.00
    $99.00
    XXS XS S M L XL 2XL

    Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge an...

    View full details

Related collections

Formal Prom Dresses: Celebrate in Style

Step into sophistication with Alamour The Label’s curated collection of formal and prom dresses. From sleek silhouettes to dramatic floor-length gowns, each design is crafted in premium fabrics with couture-inspired finishes; made to sculpt, flatter and photograph beautifully all night long.

Explore everything from elegant long prom dresses and luminous satin gowns to structured corset styles, sparkling finishes and romantic floral designs. Whether your look is bold, minimal or ultra-glam, you’ll find a statement dress that feels unmistakably you.

Loved by thousands of customers worldwide, our prom collection blends modern glamour with timeless elegance for every shape, size and style.

Shop by style: Long · Corset · Satin · Sparkly · Backless · Floral

Prom: A Night to Remember

Prom is your moment - a chance to dress up, feel confident and create memories that last. Whether you love a sculpted silhouette or a full, romantic ball gown, our edit is designed to help you find a look that feels effortlessly elevated.

Prom Dress Trends This Season

This season blends timeless elegance with modern edge. Think sleek satin finishes, corset bodices, soft draping, open backs and high-impact sparkle.

  • Bold shades for a striking entrance
  • Romantic tones for a softer, feminine look
  • Flattering structure with corsetry and sculpted bodices
Shop by Dress Colour

Explore prom dresses in your favourite colour:

Shop by Dress Style

Find a silhouette that flatters your figure and suits your event:

Looking for statement styles with high-shine finishes? Explore our Glitz & Glam dresses for sparkling gowns designed to stand out.

How to Style Your Prom Dress
  • Jewellery: Keep it minimal for embellished gowns; go bold for simple silhouettes.
  • Heels: Strappy stilettos elevate the look, while block heels are perfect for comfort.
  • Wrap: A satin or chiffon wrap adds warmth and polish.
  • Clutch: Choose a compact style to carry essentials without overpowering your look.
  • Hair & makeup: Match your neckline - updos suit open backs, soft curls suit strapless styles.
Prom Dress FAQs

Are your prom dresses made to order?

Yes. Many of our gowns are made-to-order and produced only after your purchase. This reduces overproduction, minimises waste and allows us to offer more colours, styles and customisation options while supporting a more sustainable future in fashion.

Can I customise or alter my dress?

Most made-to-order styles can be personalised for an additional fee. Common alterations include adding or removing a slit or sleeves, adjusting the back design, changing colour or fabric, or extending the train length. Our stylists will guide you on what’s possible for your chosen gown.

Do you accept special design requests?

Yes. For simpler silhouettes, we’re happy to review custom ideas or requests. Contact our team via the website or email us at stylist@alamourthelabel.com to discuss your vision.

How long does production and delivery take?

Made-to-order gowns typically require 4–6 weeks for production before dispatch. Estimated timelines are shown on each product page. We also offer express worldwide shipping once your dress is ready.

What sizes do you offer?

We proudly offer inclusive sizing from XXS to 9XL, designed to flatter a wide range of body types and personal styles. Detailed measurements and fit notes are provided on every product page.

Do you offer returns or exchanges?

Yes. Eligible items can be returned or exchanged for peace of mind. Please review our returns policy for full details and conditions.

What Buy Now, Pay Later options are available?

We offer Afterpay/Clearpay, Klarna, Sezzle and Zip Pay. Availability varies by country and eligibility at checkout.

Where is Buy Now, Pay Later available?

Afterpay/Clearpay: Australia, New Zealand, USA, Canada, UK & Europe
Klarna: Australia, USA, Canada, UK & most of Europe
Zip Pay: Australia only
Sezzle: USA & Canada

Find Your Dream Prom Dress

From sleek satin to corseted silhouettes and statement sparkle, discover formal prom dresses designed to flatter every figure and create an unforgettable entrance. Shop Alamour The Label today and find the gown that captures your style and your moment.