Rachel Lace White Floral Rose White Gown
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge a...
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Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge a...
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The Lindsey Set was made to contemporise typical formal attire with its two-piece design. Cut from a stretchy sequin fabric in a classic black tone...
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Simple in design, the Luan Gown opts for understated elegance. Rendered from a gold sequin fabric and designed with a plunged neckline, low back an...
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Style Notes A minimalist aesthetic allows all the focus to fall on you in the Blinera Gown. Structured with a boned bodice, thick straps & a bo...
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The Kimberly Gown promises an effortless look with its simple design choices and body hugging silhouette. Cut with a straight neckline, side slit a...
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Style Notes This one-shoulder style has intricate cut-out detailing to enforce a stylish appeal to your look. Paired with a side slit, fitted silho...
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Style Notes The Kate Gown is the perfect style for all wedding guests and gala attendees. Cut from a matte satin fabric in a peach blush tone and e...
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Style Notes The Tiarna Gown opts for an understated look with its simple silhouette and muted pink tone. Rendered from a soft matte satin fabric an...
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Style Notes The Jayda Set blends a sophisticated aesthetic with a fitted silhouette to create a look that is bound to receive attention. Designed w...
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Style Notes The Vlora Gown utilizes structure with its boned bodice, sharp v-neckline & twisted side slit. Rendered from a soft matte satin ...
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Style Notes Elegance comes easy with the Grace Gown. Fitted with a boned bodice, classic v-neckline, thin straps and a fitted silhouette and cut...
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The Taylor Gown uses structure and block colours to elevate simple silhouettes. Cut from a soft matte satin fabric and designed with thick straps, ...
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Style Notes Simple silhouettes are favoured this season and the Carly Gown proves why. Cut from a soft matte satin fabric in a sage green colour an...
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Style Notes The Athena Gown flatteringly sculpts the figure's natural curves to allow a classic approach to modern evening attire. Fixed with struc...
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In Bloom - the Made-To-Order Collection Effortless in design, the Blina Gown features a strapless neckline, form-fitting silhouette and cross-ove...
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The Jennifer Gown is the perfect contemporary look for your formal event. Fitted with a structured bodice, square neckline and a mermaid train. Thi...
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A minimalist aesthetic allows all the focus to fall on you in the Bella Gown. Structured with a boned bodice to accentuate the waist, a halter neck...
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In Bloom - the Made-To-Order Collection A minimalist aesthetic allows all the focus to fall on you in the Evelyn Gown. Structured with a boned bod...
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In Bloom - the Made-To-Order Collection Simplistic elegance is the honest way to describe the Sarah Gown. Designed with a strapless sweetheart neck...
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In Bloom - the Made-To-Order Collection The Ashleigh Gown sets the tone for this seasons soirees. Structured with a boned waist, an open bodice, p...
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In Bloom - the Made-To-Order Collection Invest in a timeless style that provides both sophistication and class. The Sofia Gown is designed with a ...
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In Bloom - the Made-To-Order Collection The Salou Gown is the epitome of effortless. Designed with a cowl neckline, a criss cross back, and a fitte...
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Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge a...
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Venice Collection The Cary Gown relies on its effortless design and glamourous fabrication for its eye-catching appeal. Designed with a v-neckline,...
View full detailsAlamour The Label’s collection of maxi dresses has a style, silhouette and fit for every woman who’s wanting to look and feel her best, wherever it is she’s headed. Shop feminine, flowing styles that are made with real women in mind, so they’re guaranteed to make you feel incredible at your next wedding, formal, special event or dressed up day out.
Each one of our maxi dresses are cut from high-quality materials, enhanced with intricate detailing, meaning you can style, wear and love your brand new wardrobe addition. Shop from crisp cotton, ponte, stretch jersey, glitter, lace, tulle and satin pieces to find your dream dress. Explore a range of fashionable cuts and timeless classics from Alamour The Label’s selection of maxi dresses online. Scroll through effortlessly elegant slips styles, trendy of the moment cut outs, prairie vibes and off the shoulder silhouettes.