Sydney Boutique & Brisbane Showroom | Book Your Styling Consultation
Sydney Boutique & Brisbane Showroom | Book Your Styling Consultation
Sydney Boutique & Brisbane Showroom | Book Your Styling Consultation
Sydney Boutique & Brisbane Showroom | Book Your Styling Consultation
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Party Dresses

  • Noorain Dress Alamour The Label Noorain 3D Floral Midi Dress | Afterpay | Klarna | Zip Pay Noorain Dress Alamour The Label Noorain 3D Floral Midi Dress | Afterpay | Klarna | Zip Pay
    Save 70%

    Noorain Dress

    Original Price $499.00
    Current Price $149.00
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  Venice Collection The perfect addition to your event wardrobe, the Noorain Dress stands as a te...

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  • Katie Dress Alamour The Label Katie White Polka Dot Mesh Dress | Afterpay | Klarna | Zip Pay Katie Dress Alamour The Label Katie White Polka Dot Mesh Dress | Afterpay | Klarna | Zip Pay
    Save 62%

    Katie Dress

    Original Price $259.00
    Current Price $99.00
    XXS XS S M L XL

    Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...

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  • Faith Dress Alamour The Label Faith White A-line Dress | Afterpay | Klarna | Zip Pay Faith Dress Alamour The Label Faith White A-line Dress | Afterpay | Klarna | Zip Pay
    Save 81%

    Faith Dress

    Original Price $259.00
    Current Price $50.00
    XXS XS S M L XL

    Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...

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  • Selah Set Alamour The Label Selah Rose Gold Beaded Glitter Set | Afterpay | Klarna | Zip Pay Selah Set Alamour The Label Selah Rose Gold Beaded Glitter Set | Afterpay | Klarna | Zip Pay
    Save 70%

    Selah Set

    Original Price $489.00
    Current Price $149.00
    XXS XS S M L XL 2XL

    Final sale - No returns or exchanges on this item.  The Selah Set will elevate your event wear with its beaded glitter fabric, diamante waist ties...

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  • Eden Dress Alamour The Label Eden Pink Midi Dress | Afterpay | Klarna | Zip Pay Eden Dress Alamour The Label Eden Pink Midi Dress | Afterpay | Klarna | Zip Pay
    Save 69%

    Eden Dress

    Original Price $189.00
    Current Price $59.00
    XXS XS S M L XL 2XL

      Final sale - No returns or exchanges on this item. Feminine and alluring, the Eden Dress adds a touch of modernity to your look. Rendered from a ...

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  • Niala Set Alamour The Label Niala White Satin Set | Afterpay | Klarna | Zip Pay Niala Set Alamour The Label Niala White Satin Set | Afterpay | Klarna | Zip Pay
    Save 74%

    Niala Set

    Original Price $229.00
    Current Price $59.00
    XXS XS S M L XL 2XL

    Final sale - No returns or exchanges on this item.  Monaco Collection The Niala Set exudes elegance. Featuring an exposed midriff with diamante emb...

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  • Marzia Dress Alamour The Label Marzia Lilac Lurex Dress | Afterpay | Klarna | Zip Pay Marzia Dress Alamour The Label Marzia Lilac Lurex Dress | Afterpay | Klarna | Zip Pay
    Save 70%

    Marzia Dress

    Original Price $199.00
    Current Price $59.00
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Marzia Dress provides an innate understanding of the female form with its fitted silhouett...

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  • Ria Dress Alamour The Label Ria White Satin Mini Dress | Afterpay | Klarna | Zip Pay Ria Dress Alamour The Label Ria White Satin Mini Dress | Afterpay | Klarna | Zip Pay
    Save 79%

    Ria Dress

    Original Price $169.00
    Current Price $35.00
    XXS XS S M L XL

    Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...

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  • Yara Set Alamour The Label Yara Black Two-Piece Set | Afterpay | Klarna | Zip Pay Yara Set Alamour The Label Yara Black Two-Piece Set | Afterpay | Klarna | Zip Pay
    Save 65%

    Yara Set

    Original Price $139.00
    Current Price $49.00
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  This modern two-piece set is the perfect look for your next night out. The Yara Set features an...

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  • Adah Dress Alamour The Label Adah White Mini Linen Dress | Afterpay | Klarna | Zip Pay Adah Dress Alamour The Label Adah White Mini Linen Dress | Afterpay | Klarna | Zip Pay
    Save 63%

    Adah Dress

    Original Price $189.00
    Current Price $70.00
    XXS XS S M L XL

    Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...

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  • Lola Set Alamour The Label Lola Satin Long Sleeve Two-Piece Set | Afterpay | Klarna | Zip Pay Lola Set Alamour The Label Lola Satin Long Sleeve Two-Piece Set | Afterpay | Klarna | Zip Pay
    Save 59%

    Lola Set

    Original Price $169.00
    Current Price $69.00
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item.  The Lola Set is bound to make an entrance no matter the event. Bright yellow in colour and sof...

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  • Eleora Dress Alamour The Label Eleora Feather Off-Shoulder Midi Dress | Afterpay | Klarna | Zip Pay Eleora Dress Alamour The Label Eleora Feather Off-Shoulder Midi Dress | Afterpay | Klarna | Zip Pay
    Save 80%

    Eleora Dress

    Original Price $499.00
    Current Price $99.00
    XXS XS S M L XL

    Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...

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  • Paula Dress Alamour The Label Paula Red Satin Off-Shoulder Dress | Afterpay | Klarna | Zip Pay Paula Dress Alamour The Label Paula Red Satin Off-Shoulder Dress | Afterpay | Klarna | Zip Pay
    Save 74%

    Paula Dress

    Original Price $189.00
    Current Price $49.00
    XXS XS S M L XL

    Final sale - No returns or exchanges on this item. Opt for a sophisticated look in the Paula Dress. Rendered in a floral satin jacquard fabric and ...

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Party Dresses for Every Celebration

Step into the spotlight with Alamour The Label’s collection of party dresses designed to make every moment unforgettable. From sparkly sequin styles to chic cocktail dresses and bold statement gowns, our party edit is crafted to help you stand out with confidence, elegance and effortless glamour.

Sparkly, Chic & Head-Turning Styles

Whether you love shimmering sequins, soft satins, luxe stretch fabrics or sculpted silhouettes, our party dresses are made to flatter every figure. Choose from mini, midi and maxi lengths, high-slit designs, fitted bodycon styles, A-line shapes and strapless, halterneck, off-shoulder or one-shoulder silhouettes that photograph beautifully and move with you all night long.

Dresses for Every Event & Occasion

Our party dress collection is perfect for birthday celebrations, cocktail evenings, club nights, prom events, dinner parties, holiday events, New Year’s Eve, weddings and every special occasion in between. Whether you want a bold sparkle moment or a sleek, modern look, you’ll find styles that enhance your shape and reflect your personality.

Colours That Make an Impact

Explore a palette of timeless black dresses, champagne tones, rich jewel colours, gold and silver metallics, bold reds, sleek whites and soft pastels. Each shade is chosen to complement your skin tone and elevate your overall look, whether you're going for classic elegance or high-impact glamour.

Designed for Comfort, Crafted for Confidence

Our dresses are created with high-quality fabrics, supportive fits and thoughtful construction so you can dance, move and celebrate with ease. Many styles include stretch linings, structured bodices and premium finishing to ensure comfort without compromising on style.

Find the perfect party dress for your next event and embrace a look that’s bold, glamorous and unforgettable.

Buy Now, Pay Later available in Australia, USA, NZ, UK & Canada. We offer Afterpay, Klarna, Sezzle, Zip Pay & Clearpay.

Party Dress FAQs

What occasions can I wear a party dress for?

Our party dresses are designed for any event where you want to feel confident and stand out. They are perfect for birthday parties, cocktail nights, club events, dinners, holiday celebrations, New Year's Eve, engagement parties and other special occasions. Many styles also work beautifully as wedding guest dresses and evening dresses.

What styles of party dresses does Alamour offer?

Alamour The Label offers a wide range of party dress styles including mini, midi and maxi lengths, fitted bodycon dresses, high-slit gowns, sequin party dresses, satin slip dresses, one-shoulder designs, off-shoulder necklines and strapless styles. You can choose from sleek, minimal silhouettes or high-impact sparkly and embellished dresses depending on your look.

How do I choose the right size for a party dress?

Each party dress has a size guide on the product page. We recommend measuring your bust, waist and hips and comparing them to our size chart, focusing on the area where the dress is most fitted. If you are between sizes, many customers prefer to size up slightly and have minor alterations made by a professional tailor for the perfect fit.

Are your party dresses comfortable for dancing all night?

Yes. Our party dresses are created with high-quality fabrics and thoughtful construction so you can move, sit and dance comfortably. Many styles feature stretch materials, secure bodices, adjustable straps or supportive lining to help you feel confident and comfortable throughout the entire event.

What fabrics are your party dresses made from?

Our party dresses are crafted from premium fabrics such as satin, crepe, stretch jersey, sequin and glitter mesh, as well as embellished and beaded materials. Each product page lists the main fabric composition so you know whether the dress is structured, stretchy, lightweight or fully embellished before you order.

Can party dresses be altered or tailored?

Most party dresses can be altered by an experienced tailor or seamstress. Common alterations include adjusting the hem length, taking in the waist or bust, refining straps or slightly shaping the silhouette. If the dress has sequins or heavy embellishment, we recommend using a tailor who has experience working with these fabrics.

What shoes and accessories go best with party dresses?

Party dresses pair beautifully with strappy heels, statement earrings, a clutch bag and layered jewellery. For sequin and sparkly party dresses, many customers choose simple, minimal accessories to let the dress stand out. For satin and minimalist dresses, you can elevate the look with bold jewellery or metallic heels for extra impact.

Do you ship party dresses internationally?

Yes. Alamour The Label ships party dresses worldwide. Express shipping options are available to many regions, and estimated delivery times will be shown at checkout once you enter your address (usually no longer than 5 business days if shipped internationally & no longer than 2 business days if shipped domestically within Australia). Duties and taxes may apply depending on your country's customs regulations.

Do you offer Buy Now, Pay Later for party dresses?

Yes. We offer Buy Now, Pay Later options such as Afterpay, Klarna, Sezzle or Zip Pay in eligible regions, so you can secure your party dress now and pay over time in instalments. Available payment methods for your location will be displayed at checkout.