Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
View full details
Style Notes Aster is a shimmering sage green off-shoulder sequin gown designed for weddings, school formals, proms and elegant evening events. Wit...
View full details
Style Notes Step into effortless glamour with the Marsia Gown. Crafted from shimmering silver sequins, this mermaid-style gown hugs the body for a...
View full details
Style Notes A romantic maxi gown designed to enchant. This dress features delicate floral embroidery adorned with subtle sequins that catch the li...
View full details
Style Notes An elegant statement gown designed to captivate. This strapless sequin maxi features a sleek, column silhouette that flatters the figu...
View full details
Style Notes Effortlessly elegant and designed to shine, the Rosalie Maxi Gown features a flattering cowl neckline and all-over beaded sequins that...
View full details
Style Notes A true statement piece; we have designed the most flattering gown of the season. Kenzie features a structured sweetheart neckline w...
View full details
Style Notes Get ready to WOW the crowd this formal event season. The must-have sparkling dress is here. Introducing Orla - A beaded pearl dress wit...
View full details
Style Notes Introducing Camellia, a highly requested cocktail gown, made from our best-selling floral patterned colour in a new shape and silho...
View full details
Style Notes The hottest dress of the season has arrived. Introducing Azalea Gown a structured bustier maxi gown with a jersey maxi skirt. Top p...
View full details
Style Notes Experience regal opulence in Elyse. This gown exudes an irresistible blend of glamour, adorned with an intricate sequin pattern and ele...
View full details
Style Notes The Mariya Dress exudes confidence. With its bright floral statement print crafted in sequin fabric with embroidered flowers, it featur...
View full details
Style Notes The Isabel Gown provides a stylish appeal to your evening attire with each design detail. Featuring a deep bodice cut-out, high side sl...
View full details
Style Notes Meet Willow - a stylish sequined maxi dress. Willow features a high boat neckline, closed back and a side slit. The sequins are minimal...
View full details
Style Notes Introducing the party dress of the season! The Nina gown is the must have gown for formal and prom 2025. Nina is made from a sequined s...
View full details
Style Notes Meet the Nalani Dress, a sophisticated and elegant strapless design made from a premium gold beaded fabric. Nalani features a straples...
View full details
Style Notes Calling all fashionistas, the Mara dress has arrived. Intended to dazzle, the Mara is a fitted maxi dress made from stretchy small s...
View full details
Style Notes Mandi dress, is a classic beaded maxi dress made from our best-selling fabric. Mandi is designed with a straight neckline and spaghetti...
View full details
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
View full details
Alamour offers a personalised service to customise the majority of our made-to-order gowns in different colours, with minor alterations for a smal...
View full details
Alamour offers a personalised service to customise the majority of our made-to-order gowns in different colours, with minor alterations for a smal...
View full details
Alamour offers a personalised service to customise the majority of our made-to-order gowns in different colours, with minor alterations for a smal...
View full details
Alamour offers a personalised service to customise the majority of our made-to-order gowns in different colours, with minor alterations for a smal...
View full details
Alamour offers a personalised service to customise the majority of our made-to-order gowns in different colours, with minor alterations for a smal...
View full detailsStep into the spotlight with Alamour The Label's collection of luxury sequin dresses and gowns. Designed to shimmer under every light, our sequin styles are crafted with premium embellished fabrics, flattering silhouettes and the signature elegance Alamour is known for.
Whether you love a sleek fitted moment, a dramatic mermaid gown, a high-slit maxi dress or a figure-hugging bodycon style, our sequin dresses are designed to contour, support and enhance your natural curves. Explore strapless, off-shoulder, long-sleeve, halterneck and one-shoulder silhouettes that deliver glamour from every angle.
Each sequin gown is crafted from high-quality stretch sequin, glitter mesh or hand-embellished fabrics that allow for movement and comfort while delivering maximum shine. Intricate beading, shimmering overlays and soft linings ensure every gown feels as stunning as it looks.
Discover timeless metallics like gold, silver and champagne, rich jewel tones including emerald, ruby and sapphire, and modern hues such as black, rose gold and bronze. Whether your event calls for subtle sophistication or high-impact sparkle, there is a shade to match your vision.
Our sequin dresses are designed for every celebration — from prom nights and formal galas to birthday parties, red-carpet moments and cocktail events. Each gown photographs beautifully, making it the perfect choice for any occasion where you want to shine.
Sequin dresses remain one of the most searched formalwear styles thanks to their ability to create a statement look while still feeling timeless. Whether you prefer subtle shimmer or full embellishment, our collection includes sequin gowns designed to suit every dress code and personal style.
Find your dream sequin dress and step into a world of glamour, confidence and unforgettable shine.
Looking for more? Explore our full Formal Dresses & Gowns collection, discover our glamorous Beaded Dresses, browse our curated Evening Wear edit, or shop sequin by colour starting with our stunning Gold Sequin Dresses & Gowns.
Sequin dresses are perfect for any event where you want to stand out, including prom, formal nights, birthday parties, cocktail events, New Year's Eve, galas and other evening celebrations. Many of our gowns are also chosen for red-carpet style moments and special occasions where extra glamour is a must.
Yes. Our sequin dresses are designed with both style and comfort in mind. Many styles use stretch sequin or glitter mesh fabrics combined with soft linings to minimise irritation and allow easy movement. We focus on flattering fits that feel secure yet comfortable throughout the night.
While sequins and embellishments naturally have texture, our gowns are constructed with linings and careful placement of embellishment to reduce irritation. If you have very sensitive skin, we recommend choosing styles with lined bodices, long sleeves with lining or less embellishment in areas prone to friction.
Each sequin dress has a size guide on the product page. Because many sequin styles use stretch fabrics, we recommend checking your bust, waist and hip measurements and comparing them to our chart, focusing on the area where the dress is most fitted. If you are between sizes, many customers prefer to size up slightly and have minor adjustments made by a professional tailor.
Yes, most of our sequin gowns can be altered by an experienced tailor or seamstress. Common alterations include adjusting the hem length, refining the waist or bust and modifying straps. Because embellished fabrics require care, we recommend choosing a tailor who has worked with sequin garments before.
It's normal for embellished dresses to lose a small number of sequins or beads over time, especially in high-friction areas. However, our gowns are designed with quality embellishment techniques to minimise shedding. We recommend handling your dress gently, avoiding snagging jewellery and storing it carefully between wears.
We generally recommend spot cleaning and professional dry cleaning for sequin dresses. Always check the care label on your specific gown and avoid machine washing, harsh detergents or heat that may damage embellishments. Hanging your dress in a garment bag can help protect the sequins when not in use.
Yes. Alamour The Label ships sequin dresses worldwide. We only ship express as our standard delivery option, available to many regions. Estimated delivery times will be shown at checkout after you enter your address — typically 5 business days or less with our top express service. Duties and taxes may apply depending on your country's customs regulations.
Yes. We offer flexible Buy Now, Pay Later options including Afterpay, Klarna, Sezzle and Zip Pay in eligible regions, so you can secure your sequin dress now and pay over time in instalments.
