Shop All Dresses | Prom, Formal & Evening | Alamour The Label

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Mandi Straight Neckline Mauve Gown

$480.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Style Notes Mandi dress, is a classic beaded maxi dress made from our best-selling fabric. Mandi is designed with a straight neckline and spaghetti...
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Lorina Elegant High Neckline Sequins Sparkling Gown White

$620.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Style Notes Lorina is elegant and classy. Featuring a high neck design, sleeveless cut and mermaid fitted silhouette. Made from a stretchy sequinne...
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Kaida Sweetheart Neckline A-line Floral Roses Maxi Gown

from $225.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge an...
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Vivien Off-The-Shoulder Floral 3D Maxi Gown

$499.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Style Notes Calling all brides of 2024, Vivien is made for you! Inspired by the Florentina, we now have a chicer version. Vivien's new fabric is ...
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Lanetta Velvet Satin Corset Red Gown

$540.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Style Notes Lanetta is a sleeker and sexier version of our bestseller Vlora gown. It features a straight structured neckline, a sleeveless cut and ...
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Tara - Black

from $249.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Style Notes For lovers of the Athena Gown, Tara was made for you. Similar to Athena, featuring a shorter hem, and a front split for versatilit...
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Anita Pink Earrings

$49.95

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The Anita Pink Earrings are one of many new additions to our earring collection. Embellished with mini beads and statement flowers, these earrings...
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Anita White Earrings

$49.95

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The Anita White Earrings are one of many new additions to our earring collection. Embellished with mini iridescent sequins and beads and statement...
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Briella Soft Yellow Flower Earrings

$49.95

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The Briella Soft Yellow Flower Earrings are the perfect statement piece for those girls who are wanting to stand out. Crafted with a yellow acryli...
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Cheryce Gold Shell Earrings

$59.00

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The Cheryce Gold Shell Earrings will be a stylish addition to your look. Crafted from a gold hardware with cascading shell details. This beach ins...
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Lili Multicoloured Flower Earrings

$69.00

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The Lili Earrings bring forth an essence of luxury with its encrusted multicoloured floral trio. Rendered from silver, gold & rose gold hardwa...
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Blina - Rose Pink

$499.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

The Côte d'Azur Collection Effortless in design, the Blina Gown features a strapless neckline, form-fitting silhouette and cross-over side slit....
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Corrine Silver Embellished Drop Earrings

$159.00

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Invest in timeless sophistication with the Corrine Drop Earrings. Adorned with silver diamantes in a cascading drop pattern. These earrings pair e...
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Camilla Violet Acrylic Flower Earrings

$29.00

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The Camilla Violet Acrylic Flower Earrings will be the perfect accessory for your resort wear. Featuring an acrylic flower with gold back hardware...
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Camilla Pink Acrylic Flower Earrings

$29.00

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The Camilla Pink Acrylic Flower Earrings will be the perfect accessory for your resort wear. Featuring an acrylic flower with gold back hardware. ...
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Lolita Blue Butterfly Drop Earrings

$49.00

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The Lolita Gold Butterfly Drop Earrings will be the perfect accessory to your resort wear. Featuring blue hardware with butterfly details, these e...
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Archive Sample Sale Rabia Gown

Original Price $3,200.00

Current Price $350.00

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Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
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Sevyn Rose Gold Butterfly Headband

$49.95

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Treat yourself to the Sevyn Rose Gold Butterfly Headband. This stunning accessory features sweet delicate butterfly details and will be sure to ma...
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Catriane - White

$499.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

The Made-To-Order Collection Command attention and flaunt your silhouette with the Catriane Gown. This contemporary style boasts a daring deep plu...
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Cassie Lace Beaded Burgundy Mermaid Gown

$720.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Cassie is a stunning beaded tulle mermaid gown. Features a sweetheart neckline & intricate beading detail all over. Cassie has a mini dress sat...
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Kaylie Beaded - Silver

$820.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
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Coletea Sequin Gown - Deep Red

$680.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Make jaws drop the moment you arrive in the breathtaking Coletea Sequin Gown. This shimmering deep red prom dress is the definition of luxury and a...
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Candela A-line Glitter Gown Rose Gold

$599.00

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XXS XS S M L XL 2XL 3XL 4XL 5XL 6XL 7XL 8XL 9XL

Candela is the must-have rose gold glitter gown of the season. This shimmering & luxe gown features an off-shoulder bodice & flattering a-l...
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Archive Final Sale Desirae - Emerald

Original Price $450.00

Current Price $150.00

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L XL

Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge a...
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Discover the full collection of luxury dresses from Alamour The Label – featuring timeless prom dresses, elegant formal gowns, elevated cocktail dresses and sophisticated evening wear. Designed to flatter every shape from XS–9XL, our dresses combine premium fabrics, modern silhouettes and impeccable craftsmanship.

Each piece is thoughtfully created in our Brisbane design studio and crafted to deliver the perfect fit, whether you're dressing for a school formal, wedding celebration, gala, engagement party or a special night out. From intricately beaded gowns to soft satin slips, sculpting crepe designs and high-shine sequin dresses, Alamour brings runway-inspired luxury to every moment.

Explore mini, midi and maxi dresses in classic cuts, contemporary shapes and statement styles. Discover flattering mermaid gowns, effortless A-line silhouettes, off-shoulder necklines, structured corsetry and sleek, figure-hugging designs. Each piece is crafted to make you feel confident, glamorous and unforgettable.

Whether you’re seeking a show-stopping formal gown, a chic cocktail dress, a modern evening look or a customisable piece available in over 10 colours, our collection offers refined options for every event and every woman.