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Discover the full collection of luxury dresses from Alamour The Label – featuring timeless prom dresses, elegant formal gowns, elevated cocktail dresses and sophisticated evening wear. Designed to flatter every shape from XS–9XL, our dresses combine premium fabrics, modern silhouettes and impeccable craftsmanship.

Each piece is thoughtfully created in our Brisbane design studio and crafted to deliver the perfect fit, whether you're dressing for a school formal, wedding celebration, gala, engagement party or a special night out. From intricately beaded gowns to soft satin slips, sculpting crepe designs and high-shine sequin dresses, Alamour brings runway-inspired luxury to every moment.

Explore mini, midi and maxi dresses in classic cuts, contemporary shapes and statement styles. Discover flattering mermaid gowns, effortless A-line silhouettes, off-shoulder necklines, structured corsetry and sleek, figure-hugging designs. Each piece is crafted to make you feel confident, glamorous and unforgettable.

Whether you’re seeking a show-stopping formal gown, a chic cocktail dress, a modern evening look or a customisable piece available in over 10 colours, our collection offers refined options for every event and every woman.