Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
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Final sale - No returns or exchanges on this item. Monaco Collection The Niala Set exudes elegance. Featuring an exposed midriff with diamante emb...
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Venice Collection Simplistic elegance is key this season and the Mylene Gown is the perfect example of this. Designed with a halter neckline that ...
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Final sale - No returns or exchanges on this item. Venice Collection The perfect addition to your event wardrobe, the Noorain Dress stands as a te...
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Final sale - No returns or exchanges on this item. Sweet Escape CollectionWith your spring/summer events in mind, the Lyna Cut Out Dress was create...
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Evoke sophistication with the Jayla Gown. Jayla combines all of your favorite elements into one with its deep plunge neckline, cut-out waist, and o...
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Alamour offers a personalised service to customise the majority of our made-to-order gowns in different colours, with minor alterations for a smal...
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Final sale - No returns or exchanges on this item. The Harlow Gown portrays a romantic aesthetic with each subtle detail. Fitted with an open plun...
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Final sale - No returns or exchanges on this item. The Shanna Gown offers an abundance of class and luxury with each creative detail. Designed wit...
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Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
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Striking & stylish, the Ramona Sequin Gown is made from our exclusive patterned shimmering fabric in classy navy. Ramona also has a stunning sc...
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Make it an evening to remember in our Pascala satin gown. Made from our premium velvet satin fabric and features a V neckline, adjustable lace up ...
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Final sale - No returns or exchanges on this item. The Selah Set will elevate your event wear with its beaded glitter fabric, diamante waist ties...
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The Made-To-Order Collection Introducing the Meghan Gown, a symbol of timeless elegance and allure. This sophisticated style features shimmering ...
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Final sale - No returns or exchanges on this item. This modern two-piece set is the perfect look for your next night out. The Yara Set features an...
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The Shailee Multicoloured Flower Drop Earrings are one of many new additions to our earring collection. Embellished with mini beads and statement ...
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FINAL SALE NO EXCHANGES OR RETURNS. The Claudette Gown is the epitome of luxury. This style was created with a feather-trimmed neckline, a draping ...
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Resort Collection For Kids Match with your mini in our best-selling Shailee Dress. With sweet tie-up straps, floral details, and semi-sheer off-sh...
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The Emilita Petal Earrings are one of many new additions to our earring collection. Made in gorgeous gold-toned hardware & embellished with mi...
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Please note: the size small has no split. Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.B...
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Bridal Collection Elevate your bridal elegance with the Crystal Gown, the epitome of sophistication for your special day. This timeless classic fea...
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Final sale - No returns or exchanges on this item. Elevate your activewear with the Stella Bike Shorts. These high-waisted, mid-length shorts in s...
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Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
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Venice Collection The Sidney Gown harmonizes playful proportions and vibrant tones for a modern take on evening attire. Structured with a boned bod...
View full detailsDiscover the full collection of luxury dresses from Alamour The Label – featuring timeless prom dresses, elegant formal gowns, elevated cocktail dresses and sophisticated evening wear. Designed to flatter every shape from XS–9XL, our dresses combine premium fabrics, modern silhouettes and impeccable craftsmanship.
Each piece is thoughtfully created in our Brisbane design studio and crafted to deliver the perfect fit, whether you're dressing for a school formal, wedding celebration, gala, engagement party or a special night out. From intricately beaded gowns to soft satin slips, sculpting crepe designs and high-shine sequin dresses, Alamour brings runway-inspired luxury to every moment.
Explore mini, midi and maxi dresses in classic cuts, contemporary shapes and statement styles. Discover flattering mermaid gowns, effortless A-line silhouettes, off-shoulder necklines, structured corsetry and sleek, figure-hugging designs. Each piece is crafted to make you feel confident, glamorous and unforgettable.
Whether you’re seeking a show-stopping formal gown, a chic cocktail dress, a modern evening look or a customisable piece available in over 10 colours, our collection offers refined options for every event and every woman.
