Cyra - White
Final sale - No returns or exchanges on this item. Asymmetry is favored this season and the Cyra Gown shows that. Created in a white sequin fabri...
View full details
Final sale - No returns or exchanges on this item. Asymmetry is favored this season and the Cyra Gown shows that. Created in a white sequin fabri...
View full details
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge a...
View full details
Luxurious in fabrication and style, the Laila Heels are designed to be paired with your favourite wardrobe ensemble. This style was crafted with a ...
View full details
The Exclusive Rome Collection The Giorgia Gown embodies modern minimalism with its sleek straight neckline, slender straps, and alluring exposed ba...
View full details
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
View full details
The Exclusive Rome Collection Luxury is materialized with this glamourous, sheer beaded gown. Formed to hug the silhouette, the Andrea Gown is ca...
View full details
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
View full details
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
View full details
Final sale - No returns or exchanges on this item. Favor asymmetry with the Maliha Gown. Featuring a diagonal neckline with an exposed bust, shee...
View full details
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
View full details
Silk face mask with Alamour logo - White 100% Mulberry Silk face mask to keep you stylish & safe. Features two silk layers, an adjustable nose...
View full details
Final sale - No returns or exchanges on this item. Embrace the elegance of our off-the-shoulder satin gown, featuring a V-cut bust and a sleek fu...
View full details
Final sale - No returns or exchanges on this item.Venice CollectionThe Niki Dress seamlessly marries contemporary allure with timeless sophisticati...
View full details
Final sale - No returns or exchanges on this item. Monaco Collection The Niala Set exudes elegance. Featuring an exposed midriff with diamante emb...
View full details
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
View full details
Final sale - No returns or exchanges on this item. The Selah Set will elevate your event wear with its beaded glitter fabric, diamante waist ties...
View full details
The Made-To-Order Collection Introducing the Meghan Gown, a symbol of timeless elegance and allure. This sophisticated style features shimmering ...
View full details
FINAL SALE NO EXCHANGES OR RETURNS. The Claudette Gown is the epitome of luxury. This style was created with a feather-trimmed neckline, a draping ...
View full details
Bridal Collection Elevate your bridal elegance with the Crystal Gown, the epitome of sophistication for your special day. This timeless classic fea...
View full details
Paris Collection Emanate elegance and opulence in this couture gown adorned with intricate beadwork and lustrous pearls. The high halter neckline...
View full details
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge a...
View full details
Final sale - No returns or exchanges on this item. Venice CollectionElevate your evening wardrobe with the Shyla Dress, a masterpiece that embodie...
View full details
Exclusive Istanbul Bridal Collection Emanate timeless romance in the Esen Gown, a masterpiece filled with feminine details. Delicate 3D floral embe...
View full details
Please note: this is a final sale item, heavily reduced to clear. No returns or exchanges are accepted.By purchasing this item, you acknowledge and...
View full detailsMake a statement in white. At Alamour The Label, our white prom dresses and gowns offer a striking, elegant alternative to traditional colours — crafted in premium fabrics with flattering silhouettes and the signature sophistication Alamour is known for. Whether you're shopping for prom, a school formal, graduation celebration or another special event, a white prom dress offers timeless elegance and an unforgettable entrance on your special night.
Our collection includes white prom dresses and gowns in lace, satin, sequin and beaded finishes, from short and flirty styles to long white prom gowns designed to turn heads. Explore corset bodices, backless cuts, off-shoulder necklines and high-slit skirts — every white prom dress silhouette designed to flatter and impress.
White prom dresses are timeless, elegant and effortlessly memorable. Whether you prefer a minimalist satin gown, intricate lace detailing or sparkling embellishments, white creates a sophisticated look that stands out beautifully in photographs and formal settings. It's a fresh, confident choice that sets you apart from a sea of bold colours.
For a classic formal look, our long white prom dresses and gowns deliver elegance and drama in equal measure. Floor-length silhouettes in flowing or fitted cuts create a striking, photo-ready finish — perfect for making your prom or school formal truly memorable.
White prom dresses pair beautifully with metallic or nude heels, delicate jewellery and a simple clutch. Whether your event calls for understated elegance or full glamour, white is a timeless choice that photographs beautifully under lights.
Looking for more options? Explore our full Prom Dresses & Gowns range, along with our White Lace Dresses, White Dresses, Corset Prom Dresses and Made-to-Order collections for more elegant designs.
Enjoy free express shipping to Australia, NZ, the USA and other select countries — minimum spend may apply. Fast worldwide delivery is available via DHL Express, with shipping options and rates for your country shown at checkout. Buy now and pay later with Afterpay, Klarna and more, depending on your location. For full shipping and payment details, see our FAQs & Help page.
Are white prom dresses a popular choice?
Yes — white prom dresses are a striking, elegant alternative to bold colours, offering a fresh and sophisticated look that stands out beautifully in photos.
Are white prom dresses suitable for school formals?
Absolutely. White prom dresses are a popular choice for school formals, offering a timeless, elegant look that photographs beautifully and stands apart from bolder colours.
Do you offer long white prom dresses?
Yes. Our collection includes long, floor-length white prom gowns alongside shorter styles, so you can find the perfect length for your event.
What fabrics do your white prom dresses come in?
Our white prom dresses feature premium lace, satin, sequin and beaded finishes, each offering a different texture and level of sparkle.
What colour shoes go with a white prom dress?
Metallic, nude and soft pastel heels all complement a white prom dress beautifully. For a bolder finish, try a metallic or jewel-toned accent.
Are white prom dresses flattering?
Yes — with corset bodices, fitted cuts and structured silhouettes, our white prom dresses are designed to contour and flatter a wide range of body shapes.