Liz Modest Black Sequins Gown
Style Notes The Liz Modest Black Sequins Gown is the ultimate statement in timeless glamour and refined modesty. Designed in a classic black hue a...
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Style Notes The Liz Modest Black Sequins Gown is the ultimate statement in timeless glamour and refined modesty. Designed in a classic black hue a...
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Style Notes Refined, graceful, and effortlessly elegant — the Amina Modest Gown is designed for the modern muse who values both modesty and sophis...
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Style Notes The Fatima Modest Dusty Pink Gown is a beautifully feminine piece designed to capture timeless elegance with a modest finish. In a sof...
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Style Notes The Tayna Gown is a breathtaking fusion of glamour and modern sensuality. Crafted from a shimmering diamante mesh layered over a soft, ...
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Style Notes he Fahari Gown is a masterclass in understated glamour and sculpted elegance. Its halter-neck design and square neckline frame the shou...
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Style Notes The Mardea Gown is a striking statement of modern elegance and sculpted sophistication. Its one‑shoulder cut and soft, stretch‑jersey f...
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Style Notes The Danielle Gown marries classic elegance with contemporary sophistication designed for women who want to turn heads with subtle confi...
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Style Notes The Hallie Gown is a timeless statement of understated glamour and modern elegance. Its graceful scoop neckline softly frames the décol...
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Style Notes Make a striking entrance in the Naomi Gown a sleek, sculpted silhouette designed to captivate from every angle. Featuring a daring p...
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Style Notes The Tamara Gown is a refined statement of effortless sophistication, where sleek tailoring meets understated glamour. Its long sleeves ...
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Meet Solada, an elegant modern design for the classy girls! Solada has a boat neckline, closed back and fitted silhouette. Solada is made from our ...
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Style Notes Minimal and luxurious, the Pietra was designed with a scoop straight neckline. Featuring a corset boning to ensure support for a cinch...
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Le Rouge - the Made-To-Order Collection If you are obsessed with floral 3D applique, then you will fall in love with the Francoise maxi dress. The ...
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The Jordia Gown embodies understated elegance with a modern, refined edge. Designed from our signature double-lined stretch jersey, this gown hugs ...
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Tanisha Gown is a must-have gown. Made from premium lurex stretchy fabric to hug you all in the right places. Features of this gown are a cowl neck...
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The Made-To-Order Collection The dreamy Bonita Tulle Gown is made from lilac & multicoloured layered tulle, a beautiful gown that will make y...
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The Made-To-Order Collection A true princess gown, Otavia is made from gorgeous layered pink tulle fabric & features a high halter neckline, ...
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The Made-To-Order Collection Experience sheer enchantment with the Ysabelle Gown, a masterpiece of beauty destined for the most memorable prom ni...
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The Made-To-Order Collection Feel like you walked straight out of a fairy tale when you arrive at your special event. The Laurensa tulle gown is ...
View full detailsDiscover our collection of formal dresses at Alamour The Label, featuring elegant evening gowns, black-tie silhouettes and couture-inspired designs. Created for school formals, proms, weddings and special events, our formal gowns offer timeless beauty and a flawless fit for every occasion.
Explore satin, sequin, stretch glitter, crepe, tulle and luxe Ponti fabrics crafted into sculpted silhouettes that flatter every figure. From mermaid and A-line gowns to off-shoulder, corset and slip-style designs, each formal dress is thoughtfully created to enhance your shape and elevate your presence.
With inclusive sizing up to 9XL and custom colour options available, finding your perfect formal gown has never been easier. Complete your look with statement jewellery and heels for an unforgettable entrance at your next formal, gala or evening celebration.