Mediterranean Summer Collection Alluring and ultra-feminine. The Lilian Dress adds a flirty finish to your staple day dress. Designed with side cu...
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Final sale - No returns or exchanges on this item. Embrace the elegance of our off-the-shoulder satin gown, featuring a V-cut bust and a sleek fu...
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Mediterranean Summer Collection This figure-hugging midi dress is elevated with its emerald tone, one-sleeve off-shoulder, and ruched silhouette. ...
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Final sale - No returns or exchanges on this item. The Monique Dress provides an effortless look with its champagne duchesse satin fabric, asymme...
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Final sale - No returns or exchanges on this item. The Valentina Dress makes elegance look effortless. Made from a burgundy sequin fabric, it has...
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Pain au Chocolat Collection The Carmela Top was crafted to upgrade your style. With its on-trend waist wrap design & underbust cut, this piece...
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Final sale - No returns or exchanges on this item. The Genevieve Dress takes a classic approach to your event wear with its lace fabric, semi-she...
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Luxe Essentials Collection Elevate your casual elegance with the Jasmine Butterfly Dress, a charming mini crafted from luxuriously soft fluffy fabr...
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Bouquet of Love Collection The Mina Set is one to be desired. Separated at the waist and trimmed with scalloped lace detailing, this set highlight...
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Bouquet of Love Collection The Love Heart Dress will be your new date night go-to. Created in a print fabric with small hearts and kisses for adde...
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Final sale - No returns or exchanges on this item. The Lupita is the dress of your dreams. Feminine and romantic in design, this tiered maxi dres...
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Party Collection The Lulia Dress will be a fixture for your party outfits. Created in a luxurious golden brown colour and designed with ruching al...
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Final sale - No returns or exchanges on this item. Elevate your spring wardrobe with this bright orange midi dress. Rendered from an airy cotton ...
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Final sale - No returns or exchanges on this item. The Teresa Dress leans into the elegance of a classic midi with its plunge neckline, bow sleev...
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Final sale - No returns or exchanges on this item. Catch the light at every angle in the Edaline Dress. This formed fitting silhouette with off-s...
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Final sale - No returns or exchanges on this item. The Halima Dress exudes femininity with its bright pink hue, frill bodice detail, and off-shou...
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Final sale - No returns or exchanges on this item. Redefine your look with the Belle Dress. Designed with a plunging neckline, ruffle details alo...
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Final sale - No returns or exchanges on this item. Romantic yet alluring, the Laura Gown perfectly captures the feminine aesthetic with its lace ...
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Resort Collection Embrace timeless elegance with the Malia Floral Midi Dress. This charming lilac floral dress features a strapless neckline, artf...
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Sweet Escape Collection This modern two-piece set is the perfect look for your next night out. The Yara Set features an adjustable short-sleeved ...
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Mediterranean Summer Collection The Dayan Dress provides a modern take on evening styling with its bright tangerine hue, a fitted silhouette and o...
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Prepare for summer with the Alani Crop, a charming piece that epitomizes warm-weather elegance. Boasting a sleek straight neckline and dainty short...
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Final sale - No returns or exchanges on this item. The Angelina Set embodies elevated resort wear with its pleated satin fabrication, criss-cross...
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Pain au Chocolat Collection Add a stylish touch to your everyday ensembles with the Celia Bralette. Made for both warmer and cooler weather, this ...
View full detailsYour special night needs an extra special dress, right? Well, if you’re searching for that stunning dress to make you feel like the most gorgeous girl in the room, you've come to just the right place. Alamour The Label’s jaw droppingly beautiful range of formal gowns on sale will make your every fashionable wish come true, for less!
Whether you’re looking for an on-trend piece, a floaty romantic gown or a knock-out classic, Alamour has got your back. Our formal dresses on sale make it possible for everyone to feel their very best on the number one night of the year. Explore the enigmatic collection of sequin, lace, tulle, satin and crepe gowns to find your perfect piece. Each one of our formal dresses on sale are expertly cut and designed to give you your most flawless fit, no matter what your shape or size might be.
We’re confident that you’re going to land the frock of your dreams in our collection of formal dresses on sale. Buy Now and Pay Later Available for AU, US, NZ, UK, CA.
